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Luli Boffelli

Versatile Rider and Adventurer of Peaks and Waves

A Passionate Glider between Mountains and Ocean

Originally from Argentina, Luli Boffelli embodies an outdoor lifestyle that is as free as it is dynamic.
An experienced ski instructor based in Verbier, Switzerland, and a freeride competitor, she shares her passion between the snowy slopes and the waves of Indonesia, where she surfs with the same intensity.

Fluent in Spanish, English, French, and Portuguese, she teaches skiing to an international clientele while pursuing her own path in high-level sports and wild adventures.

A Life Driven by Freedom and Movement

Luli doesn’t settle for just one playground: she explores the world with her board, her passion, and a deep connection to nature.
Whether in the Swiss Alps or along tropical coastlines, she embodies a style of movement that is fluid, free, and engaged.

Her lifestyle is a true source of inspiration for those seeking balance, challenge, and authenticity through sports.

Fjork Merino: A Natural Choice for an Active Lifestyle

As a Fjork Merino ambassador, Luli finds in merino wool the perfect partner for her mountain adventures and daily life.
Our clothing provides her with:

  • Comfort and warmth at high altitudes

  • Breathability and lightness during extended efforts

  • Durability and freedom of movement for skiing and surfing alike

With Fjork, she chooses a brand that shares her values of nature respect, technical performance, and minimalist aesthetics.

Follow Luli Boffelli

Discover her alpine and oceanic adventures by following Luli on social media:

đź“· Instagram: @luliboffelli